This article is about the farmers market advertising campaign in Australia.The article originally appeared on Bloomberg Business.It is republished here with permission.This article is the first in a series of articles we will be posting on the impact of climate change on agriculture.The first article is here.Read more stories from The Conversation and Climate Change.
When it comes to creating an agricultural ad campaign, the most common question you’ll get from your target audience is “How do I create an ad?”There are a number of tools that can help you achieve this goal, but a big one is Google Ads. The first step is to determine your audience. To find out who […]
Canadians spend more on agricultural marketing than on other categories of advertising in Canada, according to a new study from the Agriculture Marketing Board.The study analyzed data from 2012 to 2020, covering marketing spend by all advertising agencies in Canada.The report found that, over the same period, the average Canadian spent $16.06 on agricultural promotion […]
The agribosiness industry has been a major source of revenue for agri-businesses across the United States, and now, according to a report from the U.S. Department of Agriculture, that money is drying up.The report says that since 2016, “the number of farms receiving payments has declined from the nearly 1.5 million farms that were receiving […]